Organic certified. Tahitian. Morinda citrifolia. USDA Organic. Vegetarian. Organic certified by Organic Certifiers Ventura, CA. Organic Certified Pure Noni Juice: Noni - Tahiti's treasured juice. The fruit of the morinda citrifolia (noni) plant has been treasured for thousands of years by native peoples inhabiting the exotic island of Tahiti. The warm, tropical climate and nutrient rich soil guarantee nearly perfect conditions for these plants to blossom. Noni has been used traditionally to help promote healthy living. Noni contains naturally occurring minerals, enzymes, anti-oxidants, vitamins, phytonutrients and bioflavonoids. Noni is rich in proxeroxine and scopoletin. (These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.) Made in the USA.